Meet the team

We created Impact as a way for organisations to monitor their social impact performance just as easily as their financial performance. It’s quicker and more engaging; increasing the amount of activity and removing administrative burden from managers, and improving employee engagement. Meet the team behind Impact Reporting:

Matt Haworth


A co-founder and director of Reason Digital, Matt brings to this project a wealth of technical experience as well as a huge amount of thought leadership around using digital as a force to drive social good.

Ed Cox


A former Digital Entrepreneur of the Year, Ed helped write the specification for the UK Government’s Entrepreneurship Apprenticeship standard to develop the next generation of entrepreneurs and inspire them to set up businesses with a social purpose.

Chris Farrell

Product Manager

Chris joined Impact Reporting as Product Manager in 2015. Previously he worked at Manchester-based music start-ups Rormix and Roundwaves. He co-founded Rormix, before winning EU funding and employing 10 additional staff. Chris is now leading the product development and client support at Impact.

Dr Paul Joyce

Social Value Strategist

Paul Joyce is a social research analyst who has worked as a Research Fellow at a number of North West universities. He is a sociologist who specialises in the understanding of risk management, health policy and the production of social value. Paul has worked in the Housing sector for over 10 years and has been the chair of several housing associations.

Ian Jukes

Social Value Strategist

Ian Jukes is an experienced digital strategist and researcher. Since graduating from Lancaster University (BA Sociology, 1st class honours) and University of Manchester (MSc Social Research Methods and Statistics, distinction), he has applied his skills in the ‘Tech for Good’ sector, helping organisations to better understand, strategise and communicate their social and environmental value.

Bethan Williams

Business Development Manager

Bethan is the Impact Business Development Manager. She brings to the business 20 years of sales and marketing experience. She is leading the promotion of our social impact performance tool and working with clients to understand the real value Impact can bring to organisations.