The complete guide to writing a social value report
Anyone who has ever written a social value report knows there are many, many factors at play when it comes to presenting all the necessary information.
From choosing how to display the right metrics to explaining the methodology, processes and outcomes, it can be a long and painstaking process, especially when you have little direction as to what to include, where, how and for who.
The issue with so many social value reports is that they rarely bring the crucial data, stories and explanation of your efforts to the forefront.
With this in mind, we created a guide that walks you through the whole process of writing an impactful social value report, complete with tips, best practices and real-world examples.
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What will you learn from this guide?
Why do social value reports matter?
Generating engaging, accurate, and thorough reports is a crucial part of any good social value strategy. In this section, we explore why they’re so vital to demonstrate success and the additional benefits they bring to your organisation.
What a ‘report’ can be
When you hear the word “report” what do you think of? A document that’s a wall of text with a few images or graphs throughout? The idea of the stuffy old report is a relic of the past. It can be so much more than that now. We uncover
What a ‘standard’ report should include
What should a good report include? We break it down section by section, explaining in detail what needs to be covered and how.
Things to avoid
When it comes to writing your social value report, there are still bad habits that can slip through and harm the effectiveness of your finished product. In this section, we cover things you should avoid including.
What does good look like?
Not all social value reports are created equal. It isn’t just about collating a document with stat after stat with no common thread to tie them together. You want something that’s engaging; that’s well thought out and clearly outlines your efforts in a logical manner.
Understanding your audience
Rather than using your precious time and resources writing multiple reports, or running the risk of excluding certain readers with what you publish, it’s important to get super clear on who will be viewing your report and what they will need or want to see.
Taking it to the next level
Not all social value reports are created equal. Once you’ve got the basic structure down and have scoured your organisation for the relevant data to fill it, how can you take your social value reports to the next level?
Real-world examples of best practice
Throughout the guide, we’ve shown you lots of examples and best practices, but sometimes you need to see what good really looks like for yourself in order to be inspired.